With more than 30 new business contacts representing potential sales in the short and medium term, four Honduran companies – Comucap, Café Orgánico Marcala, RAOS and Honducafé – ended their participation in the organic products tradeshow Biofach America 2010, held in the city of Boston recently.
Biofach America was jointly held with All Things Organic and Natural Products Expo East from October 14 to 16. This tradeshow gathered 1,300 exhibitors from 96 countries and attracted more than 20,000 attendees among them buyers, importers and distributors, mostly from the United States, but with an important participation of businessmen from South America, Asia, Europe and Africa.
The participation of the Honduran companies was coordinated by FIDE, Investment and Exports and was carried out with the support of Ecomercados, a project of Intercooperation of Switzerland, whose mission is to promote the exports of organic products and fair trade.
Honduras participated in the Central American Pavilion of ACAPEX – the Central American Alliance of Export Promotion Agencies – along with El Salvador and Nicaragua. This group participation seeks to position Central America as a supplier of organic products.
The Honduran companies that participated in this tradeshow were advised by FIDE’s Export Promotion Division regarding logistics, attainment of appointments, mailing of invitations to visit stand, technical preparation seminar, advising and translations during the fair, as well as accompaniment in the monitoring and development of contacts made during the fair.
At present FIDE works in the preparation for Biofach 2011, for further information please contact Ana Rodríguez at arodriguez@fidehonduras.com.
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